Because our business has grown we needed to embrace a common vision with a crisp charter statement. So we turned to KickStart Alliance. Mike tailored a practical workshop for us that put us on the fast track and energized our global team. — Operations Director, BEA
Working with leaders from corporate marketing, product marketing, product management, and executive training organizations, Mike tailors workshops of all kinds to help marketers drive more effective global integrated marketing campaigns, improve conversion rates, and streamline operations for faster time-to-market.
Typical success measures include:
- 100% improvement in messaging consistency in the execution of a global integrated marketing campaign
- 4x improvement in conversion rates in the execution of lead-gen programs
- 30-60% faster time to marketing program execution (because sales and marketing teams are aligned in the strategy and messaging)
All workshops are customized to meet your specific objectives and needs. These take the form of either 2-hour sessions, 1/2 day meetings, or full day engagements. These workshops are practical, not academic. The focus is always on getting real work done!
Types of workshops include:
- Team-building exercises
- Marketing assessments
- Annual planning engagement
- Marketing innovation with blue prints & campaign map construction
- Strategy sessions (focused on personas and messaging)
- Positioning statement critique and coaching
- And many others
For information about other marketing and sales services, please visit KickStart Alliance.